The Goopy Ghost at Valentine's Day
February 2019 by V. R. Duin


Cupid flew around the world
To find the perfect friend,
For Goopy, who was shy and kind —
And loyal to the end!
(“The Goopy Ghost at Valentine's Day”)

Tech-savvy writers should learn markup language for websites to get paid to write as freelance Web writers and to make writing pay in the development of their own platforms of websites and blogs to attract attention and build brands.

Follow the readers. Reading has moved online. Writers cannot sit in an echo chamber and do what they've always done or what other writers are doing. They must become tech-savvy and net-savvy to make writing pay.

As reading moves online, freelance web writers may move into career tech positions. It is easier to learn markup language than to acquire literacy in a human language for opportunities in Web writing.

Self-audit. Gross annual incomes average $500 for self-published books and $5,000 for traditional books. It is not enough to believe in creative works. Books get ignored. Technology rules. Expand tech skills.

Embrace change. Tech-savvy writers can get paid to write as freelance Web writers. They can make money for freelance articles and get regular writing jobs. Websites and blogs for their own brands can blossom.

Commit with zeal. Enthusiasm helps pursue goals or causes. Few writers are paid for the toil of writing, distributing and publishing their own books. Potential does not earn paychecks or advance careers.

Leave comfort zones Stand out for talents and ideas. Be different and more determined than the competition. Tech-savvy book writers are uncommon. Those who stay at the top have more than a written a book to offer.

Give and take. There is no dignity in begging friends and connections to “buy a book, like a book or review a book”. It is helpful to share ideas. Information of value should be taken away and given back.

Read popular content. Learn about changing audiences and trends. Explore what sells to get new work seen. Isolated written words must become public works through online discussions and announcements for survival.

Become a tactician. Books do not magically sell themselves. Tech-savvy writers learn how and when to make moves that create opportunities. Books that don't sell the first year are “flops”.

Flops leave careers dead-ended. Setting a new stage for work done yesterday may make it new for today and tomorrow. It can take 2,000 sales for a book to break even. First books published by mainstream fail.

Crow about something of value. Self-serving material rarely offers anything of value to readers. It is best to use stealth in the mention or depiction of books. They take other actions to connect with the changing world.

Develop skills with SEO. The cost to create an SEO-friendly version of one V. R. Duin website was quoted at $20,000. She learned SEO techniques to organize site content and build an audience.

Grow, get paid and get better Develop Web pages, blogs and gain control over comments on websites with technology. Focus on the use of technology help to successfully present content to search engines and human readers.

Be dynamic. Technology is fluid. Users can't get set in their ways. Tech platforms remain works and ideas in progress. Writers must be open to positive outside experience, influence, feedback and knowledge.

Face the unknown. Online platforms extend the lives of books. Avoiding the unknown is not the way forward. Practice builds content, confidence and credibility for learning, upgrade, advancement and transfer of skills.

Be visible. The “pay-to-play” environment of social media no longer generates free visibility. Advertising from the revenue stream produced by book sales may not be cost-effective or perform as well website growth.

Be Selfish. Tech-savvy writers do not have to pay anyone to build develop or administer platforms that deliver quality, authoritative content in answer to inquiries. Beat competition that neglects sites for months, years or decades.

Help Others. Writers can find copy writing and website maintenance assignments. They can make money creating commercial announcements, business productions, promotions, notices and advertisements for others.

Be a live wire. Sticking with the status quo is not wise. Jump online with tech skills. Writers should not resist technology. Articles, blogs and forums across the Web teach writers how use markup language.

Avoid blind spots. Book writers must see where the industry is going. Tech-savvy writers have a readily marketable package of skills to fill in missing gaps for TV shows, movies, books, music, pod-casts and social media.

Bloom on new media. Start with areas close to heart to builds confidence. Move into areas that present anxious and unsettled weaknesses. Tech-savvy writers move forward with each additional design skill.

All media types. Minimal training is required to learn markup language. Online websites, blogs and advertisements require it. Site management systems automatically add it. Design often is done by teams.

Believe in yourself. Writers know proper grammar, spelling and punctuation. They may not pride themselves on artistic shapes, proportions or perspectives. Sophisticated digital layouts or designs may not be needed.

Become focused observers, problem solvers, researchers and time managers. Understanding website design, image editing and layout skills. To stay in demand, marketing, networking and analytic skills are helpful.

Be natural. A do-it-yourself SEO writing strategy may be a natural path to success. It depends upon the constant development of unique and relevant site content to draw attention and raise rankings on leading search engines.

Get targeted. SEO requires targeted words and phrases. It requires a lot of writing. Search engines may gain interest after a page reaches 2,000 words. Quality must be constantly updated and improved.

Write daily. Content must be shareable. It cannot be long or boring for human readers. A website quickly goes dormant when writing stops. Rare is the writer who wants to stop writing.

Don't go it alone. Outside proofreading assistance finds errors introduced with revisions by lone writers. Tools for error-detection and content management may be licensed for upgrades and continuing use.

Be original. It is unwise to copy other writers. Few books sell. Creative writers can make writing pay by composing original text or by editing machine-generated component text.

Machines can read and write. They are programmed to automate coding and generate text. Fortunately, they do not yet have creativity to draw readership to the words they generate.

Ugly ducklings may go out of print. It is possible for books to be flops in places of origin and best sellers elsewhere. Moby Dick was published by an American in England. It wasn't considered until after his death.

Save money. Research lifestyle considerations and policies of foreign places. U.S. territories extend healthcare and Social Security benefits to relocated mainland citizens. These are not available elsewhere.

Get interesting outside ideas. Freelance Web writers can add needed markup language to a book writer's creative foundation. Of course, this comes with added costs that make it harder to make a profit.